ABOUT
Built by a founder who learned the hard way that business should fund your life, not consume it.
I spent five years building GoGuide, a software company in the outdoor industry. We raised over a million dollars. Built a real team. Shipped a real product. And it still didn't reach the outcome I wanted. I left burnt out, exhausted, and by my own assessment, having failed to build the business of my dreams.
The reason? I didn't build the business the right way. I had no consistent way to get awareness, convert new customers, and then get them to stay and spend more with me. I obsessed over product and chasing the next new deal every month to try and cover my burn. It was exhausting.
That experience became the foundation for everything I've built since. I partnered with Big Brand Ventures, a venture equity firm cofounded by Kevin Harrington, the original Shark from Shark Tank. Over my time there I've met with, and advised, thousands of entrepreneurs at every stage.
Almost all the founders I spoke with who were under $250,000 in revenue felt stuck, because they were making the same mistakes I did.
After 8+ years of obsessing over one question, learning from my own experiences, and analyzing hundreds of businesses to figure out what is actually making them win, I found my answer.
My definition of a successful business is a Customer Cash Flow Engine: a repeatable system that consistently attracts customers, converts them into cash flow, and gets them to stay and spend more while providing me with a great life.
That's what Worthy Pursuits Club exists to help you build.
THE VISION
Most entrepreneurs are isolated. The best entrepreneurs have the best people around them. WPC exists at the intersection of entrepreneurship, faith, adventure, endurance, and meaningful goals. We believe the relationships built around campfires, on the water, and in the mountains create real trust, better than any conference room ever could. And we believe that combination of community, world-class mentorship, and outdoor adventure compounds results in ways nothing else can.
Best businesses solve real, urgent problems. Validation before scale, every time.
The people around you determine your ceiling.
Worthy pursuits are fuel, not reward.
Purpose and integrity make better entrepreneurs.
Helps move faster but doesn't replace thinking or human connection.
No hype, no overnight promises. Proven system, great community.
THE TEAM
Founder, Worthy Pursuits Club
Serial entrepreneur, growth advisor, and builder. 5 years building a venture-backed startup, partner at Big Brand Ventures with Kevin Harrington, advisor to thousands of founders. Base Camp program lead.
Co-Founder, Worthy Pursuits Club
Entrepreneur and community builder. Co-leads the WPC community, Insider membership coaching calls, and retreat logistics.